When it comes to marketing, sometimes you need a little help. That’s where a white label marketing agency comes in. White label marketing is the process of hiring another marketing company and rebranding their services as your own. In other words, this is the process of outsourcing your marketing needs to a third party.
Types of Services Offered
White label marketing extends to all forms of marketing services. These services include but are not limited to:
- SEO (search engine optimization)
- Content writing
- Google My Business (GMB)
- Social media marketing
- PPC ads (pay-per-click)
- Email marketing (including newsletters)
- And more
Benefits of Using White Label Marketing
The benefits of hiring a white label marketing company are endless. First, they allow you to offer an affordable, customized marketing package to your client. Second, they can provide the service your client needs while you take the time to develop your own marketing services down the line.
Here are other advantages of using a white label service:
- You have access to and can offer your clients the latest trends in marketing that will help their small business succeed.
- You have the opportunity to onboard new clients if they are looking for a marketing service you do not currently offer. This means you can have more opportunities to generate more revenue and gain client referrals.
- You save both time and money by not having to quickly develop products or recruit/onboard new staff to assist with the marketing service.
Do You Need Help?
The decision to hire a white label marketing service will depend on your needs. However, if any of the following situations apply to you, it might be wise to look into hiring a service:
- You don’t have the necessary time, tools and/or experience to assist your client. If your client wants a professional video shoot, but you don’t have the resources to accommodate the request, outsourcing to another party is an easy solution.
- Another telltale sign that you should hire a white label marketing company is if you’re losing money with your marketing efforts. This could be a sign that you’re targeting the wrong audience.
- Another reason to hire a white label marketing service is if your past marketing efforts were not successful. Marketing is an industry that takes years to master, so hiring someone who can come in and analyze your existing marketing tactics is essential to getting you back on track.
Ready to Get Started? Call Quill Marketing Today.
At Quill Marketing, we’re proud to partner with other industry experts to assist them with marketing needs. Whether you need to hire someone to assist with a marketing service you don’t currently offer or are in the market for account management services, our team does it all. We’re passionate about helping small business owners meet their goals, so however we can help, we will. Email us at hello@quillmarketstg.wpenginepowered.com to get started.